If you sell a product or service, closing more sales equates to making more money which opens the door to myriad opportunities both good and bad. The good is the additional income allows you with more money to buy the things you need and want. Maybe it’s an avenue for that special trip you’ve dreamed about. Maybe it’s a car you’ve had your eye on, or perhaps it’s a way to start an IRA. The bad is more income equates for more opportunities to go in debt by over extending yourself financially. However that’s a whole other topic so let’s assume that you’re a good money manager, but your primary goal is to make more money by increasing your closing percentage. [click to continue…]

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“Gap Insurance Doesn’t Cover Breakdowns”

 

Gap Insurance is sometimes often confused with extended service coverage. In other words, some people think that if they have Gap Insurance and their vehicle breaks down then the breakdown will be covered by the Gap Insurance; that is totally erroneous. Why? Because Gap Insurance doesn’t cover break downs, it covers the “Gap” between the loan amount and the actual cash value amount of a vehicle. [click to continue…]

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How To Sell More Cars? Play The Numbers Game

by Scott Klein on May 13, 2011

“Become A Better Closer?”

As a sales trainer for a dealer group in Metro Atlanta, salespeople constantly ask me how to sell more cars. My answer isn’t the obvious of what many trainers might say which is learning to be a better closer. Sure being a better closer will help you sell more cars, but not the kind of numbers that will really affect your paycheck, and here’s why:

Let’s say for a 30 day period, a salesperson is able to get in front of 50 customers for the month. And let’s say their closing percentage is 20% which is about average for this industry. That represents 10 sales which is also about the average of what car salespeople sell in a month. At a $250-$300 average commission, that represents a $2,500-$3,000 paycheck at the end of the month. [click to continue…]

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